Creative process: do you work instinctively or planning each single small step? Where do your ideas come from?

Usually I start with the fabrics. To me everything depends from which kind of feeling I’m able to catch, seeing and touching different materials. My main inspiration comes from japan and its heritage: from food to manga, from martial arts to temples, the entire aspect of the east culture is involved in my creative process.


What did you think when you have been contacted by Berto first?

Berto and me were crossing our paths several times but, in the end, we finally had the chance to stop and think a little about our relationship. We started to work together in a very natural way, since we were familiar with each other features.


Which Berto’s fabrics have you been working with for your project/collection?

Thanks to #berto4youngtalents program, i was able to reach a lot of fabrics and deal with the great company expertise. They let me see brand new fabrics and also stuff from their archive, so I had the full package to work with. It was amazing to learn how the denim can change and grow between your very hands.


What's the most meaningful part about this project in your opinion? What have you been able to achieve thanks to this program?

The foresight of the company was really impressive to me. Also during difficult times, they preserve young designers, helping them, believing in different projects and developing different approaches in terms of knowledge and opportunities. For example, we did together the global denim awards in Amsterdam and that was an incredible effort to show how they strongly believed in my brand.


“Less but better” could be read as an endorsement for purity in design but in fashion design too. It can also be adopted as an environmental message about reduction and sustainability. What do you think about this?

Both Berto and I share the same approach. Sustainability for the environment and the people involved during the production process and keeping the brands inside the Made in Italy regional border, Veneto for Berto, Tuscany for Studiopretzel. I think today those are probably the most critic yet important aspects behind the job.


Is there anything you'd like to do that you haven't done yet?

No. Every collection has a different story to tell, so I want to be ready right here, right now, in this very present.



www.studiopretzel.com